The IABC Handbook of Organizational Communication mobi 下载 网盘 caj lrf pdf txt 阿里云

The IABC Handbook of Organizational Communication is the fourth edition of the best-selling resource that offers a comprehensive collection of practical knowledge and insights about effective corporate communication and its effect on ***anizational success. With contributi*** from the leading experts in ***anizational, business, and corporate communicati***, this invaluable resource examines each of the functional areas of ***anizational communication including internal communication, public relati***, marketing, and communication strategy. This important book is written for communicators in ***anizati*** of all types—large and small, public and private, for profit and not for profit. The contributors *** how these fields are changing and what the future holds. This edition includes illustrative case studies and information on new topics such as globalization and crosscultural communication, new technologies and employment patterns, corporate resp***ibility, research measurement and ROI, and the virtual corporation.

暂无相关目录，正在全力查找中！

暂无相关内容，正在全力查找中

暂无出版社相关信息，正在全力查找中！

暂无相关书籍摘录，正在全力查找中！

在线阅读地址：The IABC Handbook of Organizational Communication在线阅读

在线听书地址：The IABC Handbook of Organizational Communication在线收听

在线购买地址：The IABC Handbook of Organizational Communication在线购买

暂无原文赏析，正在全力查找中！

书籍介绍

The IABC Handbook of Organizational Communication is the fourth edition of the best-selling resource that offers a comprehensive collection of practical knowledge and insights about effective corporate communication and its effect on ***anizational success. With contributi*** from the leading experts in ***anizational, business, and corporate communicati***, this invaluable resource examines each of the functional areas of ***anizational communication including internal communication, public relati***, marketing, and communication strategy. This important book is written for communicators in ***anizati*** of all types—large and small, public and private, for profit and not for profit. The contributors *** how these fields are changing and what the future holds. This edition includes illustrative case studies and information on new topics such as globalization and crosscultural communication, new technologies and employment patterns, corporate resp***ibility, research measurement and ROI, and the virtual corporation.