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SUCCESS THROUGH PARTNERSHIP(I***N=9780385485937) 英文原版书籍详细信息

  • I***N:9780385485937
  • 作者:暂无作者
  • 出版社:暂无出版社
  • 出版时间:1996-05
  • 页数:288
  • 价格:60.70
  • 纸张:胶版纸
  • 装帧:精装
  • 开本:32开
  • 语言:未知
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内容简介:

The American businessman has traditionally turned to top

American leaders and academics for information on management

techniques. But in an increasingly global economy, the less*** to

be learned from the experience of foreign business leaders are

essential for all American managers. Reinhard Mohn's revised

edition of Success Through Partnership -- expanded with essays on

vanity in the life of a manager and new goals in the workplace, and

with a new chapter on *** for the creative man -- remains an

important addition to the American manager's bookshelf. Although

Mohn's views do not necessarily represent the majority of European

or German management, his opinion is highly respected. One of the

most successful businessmen of the postwar era, he has built his

company, Bertelsmann, Inc., into one of the biggest media

conglomerates in the world. Today, Bertelsmann is a $14billion

company with more than 57,000 employees worldwide.

Mohn has developed and practiced some of the most innovative

management techniques we have seen during the postwar period. With

the expansion of Bertelsmann, Mohn has shown that it is possible to

combine modern leadership techniques with social concerns. He has

***d that efficiency and human concerns need not be

incompatible, but should, in fact, be the basis for the

productivity of the economic system. In this book he presents a

strategy for partnership between employees and management, a

re***anization of the three elements of business -- capital, work,

and management -- and suggests how capitalism must be modernized to

save the free-enterprise system.


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作者介绍:

Reinard Mohn great-great-grandson of Carl Bertelsmann, the

founder of the Bertelsmann publishing house, was born in Gutersloh,

Germany, in 1921. The publishing house itself originated over 160

years ago as a printing office, primarily for church hymnals. For

parr of World War II, Mohn was a prisoner of war in Kansas.

Following the war, he returned to Gutersloh and gave up his

engineering career to resurrect the company from the shambles of

war. During the forty years of his leadership he built Bertelsmann

into an international media conglomerate that includes book and

music clubs, magazines, book and music publishing houses, and

printing plants. He retired as managing board chairman in 1981 and

as supervisory board chairman in 1991. He is currently chairman of

the board of the Bertelsmann Foundation.


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其它内容:

编辑推荐

American management's lack of knowledge about, or even interest

in, how foreign managers think reduces the number of opti***

available to us. This, in turn, not only weakens American firms in

international competition, but even in dealing adaptively with the

future as it arrives within our own society.

In the United States, truly novel ideas about management usually

come from the fringes of management, or from new or small companies

headed by innovative, small-firm entrepreneurs. Yet the company

headed by Reinhard Mohn is a $14-billion multinational, with 57,000

employees. Founded in 1835 as a small-town printer of religious

books and hymnals, it is today one of the world's biggest private

media conglomerates.

It is the scale and success of Bertelsmann, rebuilt by Mr. Mohn

virtually from scratch since World War II, that commends attention

to his words.

If American managers are to succeed in the global economy, they

will need to broaden their range of reading, starting, perhaps,

right here. -- Alvin Toffler, From The Introduction --

Review


书籍介绍

The American businessman has traditionally turned to top American leaders and academics for information on management techniques. But in an increasingly global economy, the less*** to be learned from the experience of foreign business leaders are essential for all American managers. Reinhard Mohn's revised edition of Success Through Partnership -- expanded with essays on vanity in the life of a manager and new goals in the workplace, and with a new chapter on *** for the creative man -- remains an important addition to the American manager's bookshelf. Although Mohn's views do not necessarily represent the majority of European or German management, his opinion is highly respected. One of the most successful businessmen of the postwar era, he has built his company, Bertelsmann, Inc., into one of the biggest media conglomerates in the world. Today, Bertelsmann is a $14billion company with more than 57,000 employees worldwide. Mohn has developed and practiced some of the most innovative management techniques we have seen during the postwar period. With the expansion of Bertelsmann, Mohn has shown that it is possible to combine modern leadership techniques with social concerns. He has ***d that efficiency and human concerns need not be incompatible, but should, in fact, be the basis for the productivity of the economic system. In this book he presents a strategy for partnership between employees and management, a re***anization of the three elements of business -- capital, work, and management -- and suggests how capitalism must be modernized to save the free-enterprise system.


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