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  • I***N:9781401310325
  • 作者:暂无作者
  • 出版社:暂无出版社
  • 出版时间:2010-4
  • 页数:304
  • 价格:110.00元
  • 纸张:暂无纸张
  • 装帧:暂无装帧
  • 开本:暂无开本
  • 语言:未知
  • 丛书:暂无丛书
  • TAG:暂无
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内容简介:

"Chris Anderson's Free unpacks a paradox of the online marketplace--people *** money charging nothing. What was once just a marketing gimmick has morphed into the basis of a trillion-dollar economy."

-- Newsweek "Anderson's timing couldn't be better. Free arrives as w*** swaths of the economy are having to contend with c***umers finding ways--some illegal, many not--to go Free."

-- Boston Sunday Globe "I'd put Anderson and his work on pa***ith Malcolm Gladwell and Clayton M. Christensen as one of the more important pieces of business philosophy published in the emerging global, digital era."

--Alan T. Saracevic, San Francisco Chronicle The online economy offers challenges to traditional businesses as well as incredible opportunities. Chris Anderson makes the compelling case that in many instances businesses can succeed best by giving away more than they charge for. Known as "Freemium," this combination of free and paid is emerging as one of the most powerful digital business models. In Free , Chris Anderson explores this radical idea for the new global economy and ***s how it can be harnessed for the benefit of c***umers and businesses alike. In the twenty-first century, Free is more than just a promotional gimmick: It's a business strategy that is essential to a company's successful future. Download the audiobook of Free for free! Details inside the book.


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在线阅读/听书/购买/PDF下载地址:

在线阅读地址:Free在线阅读

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其它内容:

书籍介绍

"Chris Anderson's Free unpacks a paradox of the online marketplace--people *** money charging nothing. What was once just a marketing gimmick has morphed into the basis of a trillion-dollar economy."

-- Newsweek "Anderson's timing couldn't be better. Free arrives as w*** swaths of the economy are having to contend with c***umers finding ways--some illegal, many not--to go Free."

-- Boston Sunday Globe "I'd put Anderson and his work on pa***ith Malcolm Gladwell and Clayton M. Christensen as one of the more important pieces of business philosophy published in the emerging global, digital era."

--Alan T. Saracevic, San Francisco Chronicle The online economy offers challenges to traditional businesses as well as incredible opportunities. Chris Anderson makes the compelling case that in many instances businesses can succeed best by giving away more than they charge for. Known as "Freemium," this combination of free and paid is emerging as one of the most powerful digital business models. In Free , Chris Anderson explores this radical idea for the new global economy and ***s how it can be harnessed for the benefit of c***umers and businesses alike. In the twenty-first century, Free is more than just a promotional gimmick: It's a business strategy that is essential to a company's successful future. Download the audiobook of Free for free! Details inside the book.


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  • 引人入胜:7分

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  • 沉浸感:4分

  • 事实准确性:7分

  • 文化贡献:4分


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