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　　"Leadership is personal. It's not about the corporation, the community, or the country. It's about you. If people don't believe in the messenger, they won't believe the message. If people don't believe in you, they won't believe in what you say. And if it's about you, then it's about your beliefs, your values, your principles."— from Credibility

In this best-selling book, Kouzes and Posner (authors of The Leadership Challenge), explain why leadership is above all a relati***hip, with credibility as the cornerstone. They provide rich examples of real managers in action and reveal the six key disciplines and related practices that strengthen a leader's capacity for developing and sustaining credibility. Kouzes and Posner show how leaders can encourage greater initiative, risk-taking, and productivity by dem***trating trust in employees and resolving conflicts on the basis of principles, not positi***.

Introduction: On Credibility and Character

1. Leadership is a Relati***hip

2. Credibility Makes a Difference

3. Discovering Your Self

4. Appreciating C***tituents and Their Diversity

5. Affirming Shared Values

6. Developing Capacity

7. Serving a Purpose

8. Sustaining Hope

9. The Struggle to be Human

Appendix: Studies on the Impact of Credibility and What C***titutes Credible Behavior

Notes

Acknowledgements

The Authors

Name Index

Subject Index

James M. Kouzes is chairman emeritus of the Tom Peters Company and an executive fellow at the Center for Innovation and Entrepreneurship at the Leavey School of Business, Santa Clara University. Barry Z. Posner is dean of the Leavey School of Business and

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书籍介绍

"Leadership is personal. It's not about the corporation, the community, or the country. It's about you. If people don't believe in the messenger, they won't believe the message. If people don't believe in you, they won't believe in what you say. And if it's about you, then it's about your beliefs, your values, your principles."-- from Credibility In this best-selling book, Kouzes and Posner (authors of The Leadership Challenge), explain why leadership is above all a relati***hip, with credibility as the cornerstone. They provide rich examples of real managers in action and reveal the six key disciplines and related practices that strengthen a leader's capacity for developing and sustaining credibility. Kouzes and Posner show how leaders can encourage greater initiative, risk-taking, and productivity by dem***trating trust in employees and resolving conflicts on the basis of principles, not positi***.

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