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SOUTHWEST AIRLINES WAY(I***N=9780071458276)书籍详细信息

  • I***N:9780071458276
  • 作者:暂无作者
  • 出版社:暂无出版社
  • 出版时间:2005-05
  • 页数:暂无页数
  • 价格:114.50
  • 纸张:胶版纸
  • 装帧:平装
  • 开本:32开
  • 语言:未知
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内容简介:

This book offers management less*** from the world's

most profitable airline. 'As a former Southwest insider, I often

wondered why other ***anizati*** couldn't duplicate the business

model. Anyone who wants to understand how it works should read this

book' - Libby Sartain, Senior VP of Human Resources, Yahoo.

'Professor Gittell has tackled one of the ***test and most

important topics in business circles today - why some airlines

continually fly high over the economic wreckage of the rest of the

industry' - Thomas Winkelmann, VP - The Americas, Lufthansa German

Airlines. 'Through extensive research, Jody Hoffer Gittell gets to

the bottom of what has sustained Southwest Airlines' positive

employee relati*** and high performance through good and bad times'

- Thomas A. Kochan, professor, MIT Sloan School of Management, MIT

Global Airline Industry Program."Fortune" magazine calls Southwest

Airlines "the most successful airline in history." In an industry

that regularly loses billi*** of dollars, Southwest has had 31

c***ecutive years of profitability. "The Southwest Airlines Way"

reveals the secret to Southwest's remarkable success - high

performance relati***hips - and it creates enormous competitive

advantage in motivation, teamwork, and coordination among Southwest

employees. Based on Professor Jody Hoffer Gittell's eight years of

field research, this book explores Southwest's innovative policies,

strategies, and techniques, showing how these methods can be

implemented in any ***anization, and explains how to: lead with

credibility and caring; invest in frontline leaders; hire and train

for relational competence; use conflicts to build relati***hips;

and, encourage mutual respect among employees, managers, uni***,

and suppliers.


书籍目录:

Preface to the Paperback Edition

Preface

Acknowledgments

PART 1

High Performance Relati***hips--

The Key to Southwest's Success

Chapter 1:  From Love Field to the World's Most

 Successful Airline

 Efficiency

 Quality

 Controlled Growth

 Demand for Reliable Low-Fare Travel

 Competitive Threats

 Success Factors--Leadership, Culture,Strategy, and

Coordination

 Behind These Success Factors--High Performance Relati***hips

Chapter 2:  How Southwest Uses High

 Performance Relati***hips to

 Overcome Strategic Challenges

 The Productivity Disadvantages of Short-Haul Flying

 Achieving Quick Turnarounds

 Coordination through HighPerformance Relati***hips

 ……


作者介绍:

  Jody Hoffer Gittell is an assistant professor of

management at Brandeis University and faculty member of the MIT

Global Airline Industry Program. She focuses on human resources and

operati*** management, and frequently presents the results of her

work to managers, researchers, and policymakers.


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下载评价

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