Essential communication strategies for scientists, engineers, and technology professionals, second e科技专业人员与管理者的交流真谛 mobi 下载 网盘 caj lrf pdf txt 阿里云

Learn the tricks-of-the-trade of becoming a great technical communicator

Remembe***hen you were an undergraduate and freshman composition seemed so irrelevant to your life? After all, you were going to conquer the world with technological know-how. Your spellcheck software would handle the details. Now that you're a professional - pitching an idea, vying for a contract or grant, or presenting at a meeting - getting your point across effectively suddenly seems pretty essential for success, doesn't it?

Fear not. This light-hearted text, brimming with proven techniques, good advice, and real-world examples that you can easily apply to your own case, will turn you into an adept communicator. Written expressly for technologists, this is a ***, concise, and practical guide to the communication dynamics of writing, presentation delivery, and meeting in***ction.

Herbert Hirsch, in-demand c***ultant who developed these techniques for his own prolific engineering career, teaches you how to use "*ing" to plan for communication events. More than a mere outline or storyboard, *ing is a powerful technique that assists you in getting the right structure and content, in the proper order.

Using *ing, you will master the fundamental principles of communicating:

How to grab the reader's or audience's attention from the start

How to maintain the connection while proceeding smoothly from topic to topic

How to provide the substantiation for the points you made

How to communicate with people from other groups, such as marketers, investors, users, and others

How to overcome such obstacles as fear, boredom, and aversion to your material

Distilling the art of communication to its essence, Essential Communication Strategies empowers you to communicate with confidence and authority in every situation, to every audience.

This book is written for engineers, scientists, and technology professionals who require a ***, concise, and practical guide to all forms of communication: writing, presenting, and in***cting (such as in meetings and team activities). It also provides strategies for communicating technical information to non-technical audiences, a frequent concern when applying for funding or selling technical products. It provides useful, proven methods for accomplishing these communication tasks, focusing upon real-world situati*** and challenges. It's a basic principle: In order to convince a reader that communicati*** can be fun, the book on communicati*** must be fun to read. More than a mere outline or storyboard, it assists the communicator in capturing the connection, flow, and appropriate reinforcement.

Preface

Preface to the First Edition

Acknowledgments

Introduction to the Art of Communication

PART I: The Written Document-Prose and Panic

　Chapter 1: Planning the Document

　　Making the Connection

　　Establishing the Flow

　　Providing the Reinforcement

　　Zero-Time Planning

　Chapter 2: Acquiring a Healthy Writing Attitude

　　Preparing to Write

　　Anticipating the Readers' Needs

　　Enthusiasm: Enjoying It and Avoiding Writer's Block

　　Zero-Planning Attitude Adjustments: Theirs, Not Ours!

　Chapter 3: Producing the Document

　　Simplicity: Why Overcomplicate the Task?

　　Isolation: Get Away from the Interrupti***

　　Zero-Time Preparation Techniques: They Get What They Pay For!

PART II: The Formal Presentation-Dissertation or Disaster

　Chapter 4: Planning the Presentation

　　Making the Connection

　　Providing the Flow and Reinforcement

　　Zero-Time Planning

　Chapter 5: Acquiring the Successful Presentation Attitude

　　Preparing to Present

　　Taking the Proper Precauti***

　　Developing a Healthy Indifference

　　Zero-Planning Attitude Adjustments

　Chapter 6: Conducting the Presentation

　　Poise

　　Confidence

　　Dignity

　　Zero-Preparation Presenting

　　Handling the Video Teleconference

PART III: The Informal Discussion-Meetings and Mishaps

　Chapter 7: Planning for the Meeting

　　Attending or Avoiding Meetings

　　Filtering Meetings

　　Planning the Meeting　　

　　Zero-Time Planning

　Chapter 8: Acquiring a Meeting Attitude

　　Preparing

　　Anticipating the Unexpected

　　Zero-Planning Attitude Adjustments

　Chapter 9: Participating in the Meeting

　　Starting the Meeting

　　In***cting in the Meeting

　　Finishing the Meeting

　　Zero-Preparation Techniques

　　How to Plan and Conduct the Meeting Yourself

PART IV: Cross-Culture Communication—Bridging the Gap

　Chapter 10: Understanding a Communication Culture Gap

　　Negating Troublesome Differences

　　Leveraging Useful Similarities

　　Communicating Effectively

　Chapter 11: Writing for Any Readership

　　Getting in Character

　　Getting Back to the Basics

　　Staying on Track

　　Zero-Time Techniques

　Chapter 12: Presenting to Any Audience

　　Planning for the Unknown

　　Getting Acquainted

　　Keeping Together

　　Zero-Planning Techniques

　Chapter 13: Meeting with Anyone or Any Group

　　Preparing for the Encounter

　　Generating Comfort

　　Making It Enjoyable for Everyone

　　Zero-preparation Techniques

　Chapter 14: Conclusion

Index

About the Author

HERBERT L. HIRSCH began his career at Systems Research Laboratories (now part of Veridian Corporation) in Dayton, Ohio, and rose to the position of Senior Engineer. Mr. Hirsch has also served as an Engineering Group Leader for Quest Research Corporation,

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书籍介绍

Learn the tricks of the trade of becoming a great technical communicator. Remembe***hen you were an undergraduate and freshman composition seemed so irrelevant to your life? After all, you were going to conquer the world with technological know how. Your spellcheck software would handle the details. Now that you're a professional pitching an idea, vying for a contract or grant, or presenting at a meeting getting your point across effectively suddenly seems pretty essential for success, doesn't it? Fear not. This light hearted text, brimming with proven techniques, good advice, and real world examples that you can easily apply to your own case, will turn you into an adept communicator. Written expressly for technologists, this is a ***, concise, and practical guide to the communication dynamics of writing, presentation delivery, and meeting in***ction. Herbert Hirsch, in demand c***ultant who developed these techniques for his own prolific engineering career, teaches you how to use "scripting" to plan for communication events. More than a mere outline or storyboard, scripting is a powerful technique that assists you in getting the right structure and content, in the proper order. Using scripting, you will master the fundamental principles of communicating: how to grab the reader's or audience's attention from the start; how to maintain the connection while proceeding smoothly from topic to topic; how to provide the substantiation for the points you made; how to communicate with people from other groups, such as marketers, investors, users, and others; how to overcome such obstacles as fear, boredom, and aversion to your material. Distilling the art of communication to its essence, "Essential Communication Strategies" empowers you to communicate with confidence and authority in every situation, to every audience.