The Leader'S Guide To Storytelling: Mastering The Art And Discipline Of Business Narrative, Revised And Updated9780470548677 mobi 下载 网盘 caj lrf pdf txt 阿里云

　　HowleaderscanusetherightstoryattherighttimetoinspirechangeandactionThisrevisedandupdatededitionofthebest-sellingbookALeader'sGuidetoStorytellingshowshowstorytellingisoneofthefewwaystohandlethemostimportantanddifficultchallengesofleadership:sparkingaction,gettingpeopletoworktogether,andleadingpeopleintothefuture.Usingmyriadillustrativeexamplesandfilledwithhow-totechniques,thisbookclearlyexplainshowyoucanlearntotelltherightstoryattherighttime.StephenDenninghaswonawardsfromFinancialTimes,TheInnovationBookClub,and800-CEO-READThebookonleadershipstorytellingshowshowsuccessfulleadersusestoriestogettheirideasacrossandsparkenduringenthusiasmforchangeStephenDenningoffersahands-onguidetounleashthepowerofthebusinessnarrative.

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　　Stephen Denning is a private c***ultant specializing in knowledge management and ***anizational storytelling. His clients include GE, IBM, Shell, McDonald's, and the U.S. Army, among others. He is the author of the acclaimed books Squirrel Inc., from Jossey-Bass, and The Springboard: How Storytelling Ignites Action in Knowledge-Era Organizati***. --This text refers to an out of print or unavailable edition of this title.

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书籍介绍

How leaders can use the right story at the right time to inspire change and action This revised and updated edition of the best-selling book A Leader's Guide to Storytelling shows how storytelling is one of the few ways to handle the most important and difficult challenges of leadership: sparking action, getting people to work together, and leading people into the future. Using myriad illustrative examples and filled with how-to techniques, this book clearly explains how you can learn to tell the right story at the right time. Stephen Denning has won awards from Financial Times , The Innovation Book Club, and 800-CEO-READ The book on leadership storytelling shows how successful leaders use stories to get their ideas across and spark enduring enthusiasm for change Stephen Denning offers a hands-on guide to unleash the power of the business narrative.